2011-2013 Catalog (without addenda) 
    
    Apr 16, 2024  
2011-2013 Catalog (without addenda) [ARCHIVED CATALOG]

MG 8723 Managing Growing Enterprises

3 Credits
This course deals with a critical challenge that potentially confronts all successful entrepreneurial small or medium-size firms: how to sustain and accelerate major growth. At some point in the life of all growing enterprises, a firm usually must change. The firm no longer can operate on a scale that is small, possibly ad hoc and overly responsive. to adapt, the firm needs to exploit successfully its success in the marketplace and the future attractiveness of its innovative products and services. This course examines how a growing firm can transform itself from a smaller to a larger enterprise. The course focuses particularly on how companies can maintain the benefits of an entrepreneurial commitment and spirit while still obtaining needed skills associated with professionally managed larger firms. In this way, fast-growing firms can take advantage of innovation-based opportunities while scaling up.

Weekly Lecture Hours: 3 | Weekly Lab Hours: 0 | Weekly Recitation Hours: 0